Inxmail makes Apple iPad use transparent in email marketing
Freiburg, Germany, 11 May 2010. From
now on, marketers can use the email marketing solution Inxmail
Professional to find out how many (international) newsletter subscribers
open their emails on an Apple iPad. To facilitate this, Inxmail has
expanded the reports function of its email marketing solution. Marketers
need to know which email programs and end devices are being used to
read their newsletters for email marketing to yield the optimal result.
“The
iPad will play a significant role in email marketing in the future. For
this reason, it was important that we were able to offer marketers this
important evaluation option from the beginning”, says Martin Bucher,
Managing Director of Inxmail GmbH. The new evaluation function for iPad
use is available to all Inxmail Professional customers immediately.
Inxmail Professional
offers you a wealth of possibilities for ensuring high-quality,
successful email marketing. This includes previewing
mailings in the iPhone inbox, a new option that is the first of its
kind in email marketing. The display test integrated into the software allows users to view emails as
automated screenshots in 28 international and regional email programs,
webmail programs and smartphones. The professional email marketing
solution provides valuable information regarding possible spam
characteristics, incorrect web addresses and additional quality aspects
that can be tested prior to sending.